Spark AI makes it easy to quickly generate high-quality press release content. Whether announcing a new product, partnership, funding round, or other major news, Spark can help craft compelling press releases tailored to your needs.
How to Use Spark to Craft Press Releases
To generate a press release with Spark, provide the key inputs outlined below. Spark will analyze the inputs and generate natural language press release content.
| Input Field | Ideal Input | Impact on Output |
|---|---|---|
| Press Release | Product launch, partnership announcement, fundraise, etc | Sets the context |
| Headline | Concise phrase summarizing key announcement, product name, etc. | Sets tone and focus for entire press release |
| Announcement Details | 2-3 sentences summarizing the key news | Provides context for quotes, stats, and other details |
| Target Audience | Primary reader demographic | Optimizes tone, language for that audience |
| Key Message | Most important takeaway | Emphasizes this in generated content |
| Quotes & Statistics | Relevant quotes from company execs, facts/stats | Adds credibility and personality |
| Call to Action | Clear directive to readers | Gives readers clear next steps |
| Contact Information | Name, email, phone of press/PR contact | Enables media follow-up |
| Boilerplate | 1-2 paragraph company background | Provides reader context |
| Citation style | APA, MLA, Chicago | Matches citation preferences. |
| Language | English, Spanish, Brazilian Portuguese, German, French, Italian, EU Portuguese | Provides content in the required language |
Additional tips:
- Use an objective tone appropriate for a press release
- Focus on factual details - who, what, when, where, why
- Include quotes from company leaders or partners if available
- Back up claims with statistics or factual data points
- Keep sentences and paragraphs short and scannable
Interacting with the Generated Output
If the initial output doesn't fully match your vision, you can request modifications by asking follow-up questions like:
- "Can you make the headline more attention-grabbing?"
- "Please reword this section to better highlight our competitive advantage."
- "The quote feels generic - can you make it more specific to our announcement?"
You can request tone adjustments like making it more enthusiastic or urgent. Share additional input information if needed to help Spark fine-tune the press release.
Troubleshooting and FAQs
- How can I get quality quotes and statistics?
- Provide examples of ideal quotes and statistics to guide Spark. Share company reports or past press releases as references.
- How do I add multimedia?
- You can manually add images, charts, videos, etc after generating the text content with Spark. Use the text as a starting point.
- Is there a limit on press release length?
- SparkAI will aim to follow standard press release format guidelines. Longer inputs tend to produce longer drafts.
- Can I get a draft tailored for a specific publication?
- Yes, specify the target outlet and Spark will aim to match their style.
- How can I adjust readability level or sentence length?
- Simply request edits like "use simpler language" or "shorten sentences" as needed.
- Simply request edits like "use simpler language" or "shorten sentences" as needed.
Spark makes generating optimized press releases fast, easy, and efficient. In just minutes, you can obtain a draft tailored to your announcement and audience, saving hours of writing and revisions. With Spark’s advanced natural language capabilities, you can get professional press release content at your fingertips.